GET FREE - Local Citation Audit
A 100% manual, expert-led audit of your Google Business Profile, Yelp listings, Apple Maps, Bing Places, and all major directories to fix NAP inconsistencies, remove duplicates, and restore your local visibility.
What a Local Citation Audit Includes
A Local Citation Audit is the process of reviewing every online listing where your business appears including Google Business Profile (Google Maps), Yelp, Apple Maps, Bing Places, Facebook, and leading directories like YellowPages, Manta, Superpages, and Foursquare.
Our team checks, verifies, and corrects your NAP (Name, Address, Phone) everywhere to ensure total accuracy and consistency, which is critical for ranking in local search results.
“According to Moz’s Local Search Ranking Factors, citation consistency and external location signals are among the top 4 factors Google uses to validate a local business.“
Why This Audit Is Essential
That’s why a complete audit is essential especially if you’ve ever moved locations, changed phone numbers, used tracking numbers, or had staff build listings in the past.
What Is a Local Citation Audit?
A local citation audit is a systematic review of every online mention of your business across structured directories (Google Business Profile, Yelp, Apple Maps, Bing Places) and unstructured sources (blogs, news, social profiles).
The goal is to:
Identify incorrect NAP information
Detect and remove duplicate listings
Correct outdated or incomplete citations
Find missing listing opportunities
Compare your citations against competitors
At Citation Builder Pro, we run 100% manual audits, cross-check our findings using tools like BrightLocal, Whitespark, and Moz and then verify each record manually ensuring unmatched accuracy.
Why NAP Consistency Matters for Google Maps & Local SEO
Your NAP (Name, Address, Phone Number) is a trust signal for Google.
When Google sees the same business information across major platforms like:
However, even one incorrect address or old phone number can: That’s why your NAP must be 100% consistent everywhere.
- Google Business Profile (GBP)
- Apple Maps
- Yelp
- Bing Places
- Industry directories
- Data aggregators (Neustar/Localeze, Infogroup, Factual/Foursquare)
- Hurt your Google Maps visibility
- Create conflicting signals
- Lower organic traffic
- Cause ranking drops
- Delay verification or suppress your GBP
- That’s why your NAP must be 100% consistent everywhere.
Audit At-A-Glance (What We Check)
We manually review your business across:
✔ Google Business Profile (GBP)
✔ Google Maps
✔ Apple Maps
✔ Yelp
✔ Bing Places
✔ Facebook
✔ YellowPages
✔ Manta
✔ Superpages
✔ Foursquare / Factual
✔ Data aggregators (Localeze, Infogroup)
✔ Niche + Geo + Industry directories
✔ Unstructured citations (blogs, mentions, social links)
And we check for:
NAP accuracy
Duplicate listings
Outdated or unclaimed profiles
Incomplete profiles (missing photos, categories, hours, URLs)
Wrong map pins / wrong business names
Incorrect suite numbers or formatting issues
Our 7-Step Manual Citation Audit Process
1. Complete Citation Discovery
We use site queries, manual searches, and tools like BrightLocal & Whitespark to uncover every existing citation, including hard-to-find unstructured mentions.
2. Establish Your Master NAP
We create a canonical NAP format to compare every listing against.
3. NAP Consistency Check
We detect:
Old addresses
Wrong phone numbers
Incorrect abbreviations
Formatting issues (Ste vs Suite, St vs Street)
Duplicates & variations
4. Duplicate Listing Removal
We identify and remove duplicates across directories and major local data aggregator networks:
Infogroup
Neustar/Localeze
Factual (Foursquare Places Data)
5. Claim, Verify & Correct Listings
We update your listings manually and ensure they meet best practices with:
Correct categories
Updated hours
Optimized descriptions
Photos & logos added where allowed
6. Citation Indexing & Verification
We help citations index faster using best practices, including Google Search Console checks.
7. Reporting & White-Label Documentation
You receive:
A white-label PDF report
A CSV file with all corrected citations
Screenshots (before/after)
A prioritized action list
This is why agencies, SEOs, and multi-location brands rely on CBP.
What You Will Receive (Deliverables)
Every Local Citation Audit includes:
✔ Full manual audit of 100+ directories
✔ Identification of every incorrect, inconsistent, or duplicate listing
✔ White-label PDF report (agency-ready)
✔ CSV export of all citations
✔ Competitor citation gap analysis
✔ Updated & corrected listings
✔ Suggestions to improve local visibility
✔ Global coverage (50+ countries)
✔ Free recommendations from our experts
Citation Building Service Packages (With Free Audit Report)
One-time pricing — No recurring fees – 100% Manual Work.
Pro
50 Citations
$35
- High-DA Business Directory Citation
- Manual NAP Submissions
- Unique Descriptions
- Free Citation Audit Report
- Upload Logo/Photos
- Indexing Included
- Detailed Report (With Log in details)
- Delivery in 5 Days
$65
- High-DA Business Directory Citations
- Manual NAP Submission
- Unique Descriptions
- Free Citation Audit Report
- Upload Logo/Photos
- Indexing Report
- Detailed Report (With Log in details)
- Delivery in 7 Days
Elite
200 Citations
$135
- High-DA Business Directory Citations
- Manual NAP Consistency Check
- Top + Niche + GEO + Web 2.0 Citations
- Unique Descriptions
- Free Citation Audit Report
- Upload Logo/Photos
- Indexing Report
- Detailed Report (With Log in details)
- Delivery in 10 Days
Why Agencies & Local Businesses Citation Builder Pro
- Free citation audit + Actionable suggestions
- 100% Manual Work by Experienced Analysts
- White-label reporting for agencies & resellers
- Global coverage in 50+ countries
- Faster turnaround vs BrightLocal & Yext
- Direct submissions (no data aggregators)
- Custom citation lists based on niche & location
- We’ve completed thousands of audits for SEOs, franchises, and multi-location businesses.
What is a local citation audit?
A local citation audit reviews all your online business listings including Google Business Profile, Yelp, Apple Maps, and Bing Places to identify incorrect NAP details, duplicates, and missing listings.
Why is NAP consistency important?
Consistent NAP signals help Google verify your business and improve rankings on Google Maps and local packs. Inconsistencies can reduce trust and visibility.
Do you use automated tools for audits?
We use tools like BrightLocal and Whitespark for discovery, but every citation is manually verified, corrected, and documented by our team.
How long does a citation audit take?
Depending on your plan, our audits take 5–10 minutes, including manual checks and final reporting.
Do you fix duplicate listings?
Yes. We identify duplicates across directories and aggregators like Infogroup and Localeze, then request removals or merges manually.
Will you correct citations on all major platforms?
Yes we update Google Business Profile, Apple Maps, Yelp, Bing Places, Facebook, and all major business directories.
Can I get a white-label report for clients?
Absolutely. All reports include a white-label PDF, perfect for agencies and resellers.
Do you help citations get indexed faster?
Yes we apply indexing best practices using Google Search Console and structured internal linking.
What if I have multiple business locations?
We support multi-location citation audits, bulk uploads, and separate white-label reports for each branch.
Do you provide citation building after the audit?
Yes. You can choose any of our manual citation building packages after the audit is completed.
Read More About Local Citation Building
NAP simply means your Business Name, Address, and Phone Number in the order.
When we talk about the analyzing Competitors citation, We mean studying your competitor’s citation
You know by now that if your business has a physical store, It would be of great benefits
Even the top successful brands know that focusing on boosting their local search engine ranking
Your local search engine optimization ranking totally depends on the many factors.
Looking for the best Local Business Listing provider for the USA, UK, Canada, Australia, Germany, UAE, and India?
